Over the past year we have been sure to use "hand quotes" or strikethrough the word "Sustainability" whenever we talk about it, write about it, or post about it. WHY? Because we feel the word is so overused that it's misused and has lost its meaning all together. That's why we started the rumor that "Sustainability" is DEAD. Simply put we think "sustainable" isn't good enough. We just haven't found a word to replace it yet. In the meantime, we hope you don't mind the strikethrough.